fractional brand director

Most brand work ends at launch. I build brands and stay to steward them.

A fractional brand director practice for specialty consumer and mission-driven companies. I build the brand foundation in a 12-week sprint, then stay on as your strategic director — so identity, voice and marketing decisions don't fragment across vendors. Currently engaging a small number of new partnerships in 2026.

Preston Brand Practice logo with white logo type, clay colored logo subtext and orange logo mark that looks like a wedge.